Vitamin Well Sparkling Water
2011 / Stockholm / Sweden
Promotional activity in connection with Vitamin Well's launch of their Sparkling Water. 50 handpicked opinion builders within lifestyle got their very personal Boost-o-Gram, a box with the new product and a personal love boost message.
The box contained sample bottles with the three different flavours - "hallon", "naturell" and "blodapelsin".
Mission: Idea, Concept and Implementation.