Nike and Levi’s have teamed up to produce high performance denim for skateboarding. The 511 Skateboarding is built specifically for skateboarders and integrates Nike’s innovative Dri-FIT and vectran technologies, coupled with Levi’s timeless design, meticulous craftsmanship, and popular fit of the 511 Skinny.
The 511 Skateboarding Jean will be offered in two versions, as well as, multiple colors and washes and will be accompanied by a small assortment of other collaborative products including a denim Trucker jacket and a series of co-branded Nike Skateboarding shoes, the Omar LR and the Nike Pro Dunk Low.
As part of the collaboration, the two brands worked with Nike team rider Omar Salazar to create a special edition of his signature shoe, the Omar Salazar LR. Salazar also starred in a video showcasing the superior fit and unparalleled performance of the 511 Skateboarding denim.
The 511 Skateboarding will release July 4 at select global retailers in limited numbers.
On Wednesday we had an amazing event with Levi’s® at the Villa Contemporary Art galley in Stockholm. All guests enjoyed getting their measurements for the Curve ID and the Best of Levi’s® jeans. A great evening!
On this month’s cover of Plaza Magazine you can se a denim jacket from Levi’s, along with two denim jackets (also from Levi’s) in a rockabilly inspired editorial styled by the brilliant Karin Smeds. Yey!
På omslaget av den här månadens Plaza så ser du en jeansjacka från Levi’s. Inuti tidningen hittar du två jeansjackor från samma märke i det rockabilly-inspirerade modejobbet stylat av duktiga Karin Smeds. Yey!
Levi’s teamed up with Elin Kling + 15 friends for a bash of fashion, music, food, and of course, CURVE ID! The event took place at Story hotel last Friday evening.
It all started out with an exclusive Curve ID fit session for Elin and friends at the Attic suite were guests got to ask jeans-related questions as well as finding their perfect Curve: Slight, Demi or Bold.
After that we wined and dined in intimate fashion. The whole evening culminated with an exclusive performance by the eminent Ebbot Lundberg; magic!!!
The evening started off with Levi’s Curve ID Custom Fit Session and dinner at Bar Le Rouge and continued with the after party at 2.35.1 with Miss Nine and IBEYOSTUDIO Sound System behind the turntables.